Engrish, The Book

You can find a Web site devoted to pretty much anything on the Internet. The Web site Enrgish.com is devoted to ” humorous English mistakes that appear in Japanese advertising and product design.”

Apparently the site is so popular that it has spawned a book deal. According to Publisher’s Marketplace, Steve Caires (the Web site creator) has signed a book deal, tentatively titled “DO YOU FEEL ENJOY!!: TODAY’S MODERN ENGRIS.”

This should be a lesson to all translators – make a mistake and you could find yourself enshrined in a book someday.

John Yunker
John Yunker

John is co-founder of Byte Level Research and author of Think Outside the Country as well as 19 editions of The Web Globalization Report Card.

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