Heed the Body Language Lady

Here’s an entertaining CNN article about the inherent risks of extending humor across cultures. For example, according to the Body Language Lady…

    A smile, often the best ice breaker, is not necessarily a sign of approval, said Wood, also known as the Body Language Lady. “For Chinese, Japanese and Malaysians, a ‘masking smile,’ with corners of the mouth turned down, is a polite way of letting you know what you are doing is not appropriate.”

The moral of the article: Jokes don’t travel.

John Yunker
John Yunker

John is co-founder of Byte Level Research and author of Think Outside the Country as well as 19 editions of The Web Globalization Report Card.

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