Tiffany Launches Canada Web Site

According to Internet Retailer, Tiffany has launched a Canadian e-commerce site, with a selection of 3,000 products. Competitor Blue Nile launched a site for Canada in January of this year.

tifanny_gateway.jpg

This is Tifany’s fourth localized Web site — and surely not the last. The company already gets 40% of its revenues from outside the US, mostly from retail stores, so following with e-commerce sites is the next logical step.

John Yunker
John is co-founder of Byte Level Research and author of Think Outside the Country as well as 16 annual editions of The Web Globalization Report Card.
John Yunker

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