From a CNN interview:
AP: Do you enjoy working as a producer, as you did on this film?
Bullock: The nice thing about it is I have complete say in the business. Nothing gets past, whether it’s how the Web site is set up internationally or what things will be used in our film overseas, product placement. I’m like, ‘Look, I’m not a product placement kind of person.’ … But I like to micromanage that way.
I wonder if she’d like a signed copy of Beyond Borders: Web Globalization Strategies?