Business Beyond Time Zones

Fast Company features a short article on the challenges of managing global teams. This is a real challenge that global Web teams face. Conference calls must be shuffled constantly to adjust for changing schedules and to give people in certain time zones a break from late-night calls.

And then there’s the challenge of managing across cultures. Here’s a very interesting exerpt:

    Francisco D’Souza, COO of Cognizant, makes it a rule that new hires must have lived outside their own cultures. His newest 10 employees, for example, are fresh graduates from a dozen U.S. universities, who represent five nationalities. They’ll spend a year in India before spreading across the world. The move has another purpose. “Our team in India gets exposure to different cultures,” D’Souza says.

John Yunker
John Yunker

John is co-founder of Byte Level Research and author of Think Outside the Country as well as 19 editions of The Web Globalization Report Card.

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