Multilingual PR

I am on a number of mailing lists. This year I noticed that a few multinational organizations have begun sending releases in more than one language. While it would make more sense to have recorded my language preference and sent only the language I prefer, the multilingual approach is a step in the right direction.

Included below is a recent release from the World Trade Organization in English, French and Spanish (why not German, Russian, Japanese…?). Obviously, you can’t blast out every language, but it’s a start.


Now on the WTO website:


These briefing notes describe the situation as it exists at the time of

going to press (mid—August 2003). They are designed to help journalists

and the public understand the key issues of the Cancún Ministerial


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