It’s Not a Matter of If, But When

Ford Motor Co. is paying an “incredible penalty” for Britain’s absence from the European single currency and its UK competitiveness will be hurt if the nation does not join, the auto giant said Monday.

“The longer we stay isolated, the more we lose,” Britain in Europe campaign director Simon Buckby said.

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John Yunker
John Yunker

John is co-founder of Byte Level Research and author of Think Outside the Country as well as 19 editions of The Web Globalization Report Card.

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