Global by Design: The Guide to Global Navigation

The September/October issue of Global by Design is now out.

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Our feature article is on established and emerging best practices in global navigation. We note improvements made recently by companies such as eBay and GE. And we include a checklist that you can use when developing your company’s global gateway strategy.

Here is what else is included in this issue:

  • The Guide to Global Navigation: The best sites and best practices
  • Global Domain Names Update: Of IDNs and ccTLDs
  • Connecting the Global Dots: An interview with Clay Tablet
  • Google’s Global Developments: From India to Apps
  • Idiom WorldServer 9: Software highlights
  • Globalization Briefs: Of Arrows and Web Localization
  • Vendor News: Molecular, SDL, Lionbridge

If you’re interested in subscribing to Global by Design, please contact us.

Also, if you want the complete guide on global navigation best practices, check out The Art of the Global Gateway.

Multilingual Domain Name Redux

It has been roughly a year since RealNames imploded, bringing down with it a service that had supported the resolution of multilingual domain names. The implosion was a big blow to Verisign because it was making money off the registration of multilingual domain names, also known as internationalized domain names (IDNs). After all, companies don’t need to register multilingual domain names if there is no hope of customers actually using them.

Here’s what a multilingual domain name looks like:

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About a week ago, Verisign launched the i-Nav plug-in. This piece of software works with your Internet browser to support the input and resolution of multilingual domain names. Other companies have offered similar plug-ins for years, but Verisign, by its sheer market dominance, is the one company that stands a shot at making it succeed. You can download it here.

I’ve been writing about multilingual domain names for years. You can read one past article here. I’m glad to see Verisign offering the plug-in, but I’m still looking forward to the day when this functionality comes built in to every Web browser.