Earlier this year Verisign, the registry that manages the .com and .net domains, began rolling out the localized Japanese equivalent of .com: .コム.
Today, Verisign adds another language to the mix, with the rollout of the Korean versions of both .com (.닷컴 ) and .net (.닷넷).
This is sunrise period of registration, which is limited to trademark owners. The landrush period begins on August 16th.
Here are details on how these new localized domain names will function:
PS: The landrush for the Japanese equivalent of .com begins today!
And so it begins.
Verisign, the registrar that manages .com domains, has begun its rollout of non-Latin .com equivalents, beginning with Japanese:
Now, if you don’t have a Japanese domain name, slapping .コム to the end of your company’s name probably doesn’t make much sense from a branding perspective (though absolutely from an intellectual property perspective).
But more and more companies DO have Japanese domains names (or should).
And these companies will be registering this domain, if they haven’t already.
The official land rush begins May 16, 2016. So get ready!
Japanese is only just the beginning.